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Viewline Resort Snowmass

Autograph Collection

Category Hotels & Resorts Location Snowmass Village, CO Services Brand Experience, Interiors: Bespoke, Procurement Set against the stunning backdrop of the Rocky Mountains, Viewline Resort Snowmass was branded and designed to reflect the natural beauty of its surroundings while offering an elevated, family-friendly getaway. The resort’s design incorporates soothing, timeless textures that evoke the Snowmass landscape and pays homage to the 1960s heritage of the area. This 254-key resort, centrally located in Snowmass Village, has become a local gem under Marriott’s Autograph Collection, blending modern comfort with nostalgic touches.

The branding captures the adventurous spirit of Snowmass, incorporating a custom monogram symbol and die-cut details that represent the surrounding mountain forms. Textural, layered illustration elements add an artful and dynamic touch, further connecting the property to its natural environment. Together, these branding elements create a distinct identity that feels expressive yet sophisticated, enhancing the overall guest experience.

The design concept embraces the spirit of community, celebrating year-round outdoor activities that connect people with nature. Interiors feature communal spaces that encourage guest interaction, whether through après-ski gatherings by the fireplace or by taking in mountain views from the lobby. The original architecture is honored with feature walls and playful textiles that strengthen the connection between indoor and outdoor spaces.

In line with the resort’s commitment to sustainability, we developed unique guest experiences such as stargazing, fondue celebrations, and eco-friendly initiatives.

For Stark’s Alpine Grill, the resort's signature restaurant, a natural and refined dining experience is combined with a thoughtfully crafted brand identity. The interior design features geometric details inspired by mod shapes, while a rich color palette, drawn from the restaurant’s textiles and materials, evokes the warmth of a classic mountain tavern. Handcrafted touches and organic forms soften the bold structure, creating an inviting and comfortable atmosphere. The branding—encompassing menus, signage, and collateral—seamlessly mirrors the design concept, with playful hand-drawn illustrations and geometric elements tying the entire experience together into a cohesive and elevated retreat.

The Godfrey Detroit

Curio Collection by Hilton

Category Lifestyle Hotel Location Detroit, MI Services Interiors: Bespoke, Procurement The Godfrey Detroit, a new-build hotel in Hilton’s Curio Collection, thoughtfully celebrates the art and culture of Detroit’s historic Corktown neighborhood. This 143,000-square-foot, 227-room luxury lifestyle hotel was designed with deep respect for the community’s heritage. The design features a carefully curated palette of midnight blue, olive, taupe, gold, greige, and gray—colors inspired by Corktown’s rich history and natural surroundings.

The seven-story brick development includes a retractable rooftop lounge, lobby bar, ballroom, fitness center, and a landmark restaurant, all seamlessly integrated into the neighborhood.

Tailored furniture and distinctive architectural details—drawn from Corktown’s industrious past—combine with modern elements to create a sophisticated yet approachable atmosphere. Clean lines, playful patterns, and layered textures add warmth to the cosmopolitan spaces. From vibrant murals to rhythmic window designs and Detroit-centric embellishments, every detail reflects the city’s creative spirit and honors the community’s input.

This thoughtful, community-focused approach earned the hotel the 2023 Hilton Americas Development Award for Best New Build Curio Collection, affirming its status as a natural extension of Corktown and a landmark in Detroit’s hospitality scene.

Westin Book Cadillac Detroit

Category Lifestyle Hotel Location Detroit, MI Services Interiors: Bespoke, Procurement The Westin Book Cadillac Detroit stands as a testament to resilience, rebirth, and innovation. Originally built in 1924, the iconic Neo-classical hotel has undergone multiple transformations throughout its storied history, most recently blending the timeless elegance of its past with Westin’s ethos of well-being, modern comfort, and natural serenity.

The design concept, A Timeless Journey, honors the hotel’s classical heritage while integrating Westin’s focus on nature and well-being. Restored interiors highlight the building’s architectural grandeur, with natural light, organic forms, and neutral tones creating a refined yet approachable atmosphere.

Architectural motifs from the hotel’s past are balanced with clean lines, soft textures, and natural materials like wood and stone, blending old-world elegance with modern comfort. New organic elements, such as rhythmic patterns and natural finishes, enhance the historic space, reflecting both Detroit’s industrious spirit and Westin’s commitment to serenity.

Marriott San Antonio Airport

Category Full Service Location San Antonio, TX Services Interiors: Bespoke, Interiors: Prototypical (Gettys One), Procurement Formerly a Holiday Inn, the newly converted Marriott San Antonio Airport is now a modern sanctuary for transit travelers and local residents alike. Located at the convergence of natural terrain and urban structure, the hotel serves as a gatehouse for those passing through, while also offering a retreat where guests can disconnect from the bustle of the city and reconnect on a personal and social level.

The design interweaves vibrant colors, natural textures, and clean architectural forms with modern technology, creating an inviting environment for both business travelers and local explorers. With 7,500 square feet of meeting space, the hotel is also ideal for hosting events, conferences, and gatherings of all sizes. Additionally, the hotel features three thoughtfully designed food and beverage outlets—Agave 201 Restaurant, Lobby Bar, and Market—offering a range of dining experiences that cater to various tastes and occasions.

In 2023, the Marriott San Antonio Airport won “Opening of the Year” by Marriott and is currently ranked #14 for design among all full-service Marriott resorts and hotels in the U.S., a testament to its exceptional transformation and unique style.

Sable at Navy Pier Chicago

Curio Collection by Hilton

Category Lifestyle Hotel Location Chicago, IL Services Brand Experience In honor of its 100th anniversary, Chicago’s iconic Navy Pier unveiled a dramatically reimagined, pier-wide development plan to elevate the Pier’s status for its more than 9 million annual guests. At the center of the action, this new-build boutique hotel boasts an exquisite location right on the Pier—offering incredible views, extensive meeting spaces, a full-scale ballroom and the largest rooftop bar in the entire United States.



After researching our iconic and historic location, we created a brand concept and chose a name that cleverly embraces the heritage of the hotel’s namesake—the aircraft carrier Sable that was once docked here—as a site of take-offs and landings. The brand narrative describes the hotel as a dynamic place that salutes its naval history, and a sophisticated place to gather—the perfect jumping-off point to ready oneself for the next exciting thing. Next, we designed a brand identity featuring a nautical color palette, shaped by a set of dynamic patterns inspired by the waves of Lake Michigan. Illustrations of a compass and star add the right touch of Naval influence, while a modern typography combination balances our historical inspiration with contemporary appeal.



To define the brand, we chose Brand Pillars that embody its values and identity. The Brand Pillars are: Inclusive Exclusivity—a place where all guests can feel like they’ve entered a prestigious naval officer’s club; A Look Backward and a View Forward—honoring history while offering a modern experience; and Ready for Take-Off—a landing spot for time on and time off. The hotel’s personality is Naval-inspired without being military, nautically-inspired without being nautically-themed, and upscale without being ostentatious.

Hampton Inn Moab

Category Select Service Location Moab, UT Services Interiors: Prototypical (Gettys One), Procurement Inspired by an increased competitive landscape and the natural beauty of the Moab landscape, we designed the exterior, guestrooms and bathrooms, and public spaces—including the lobby, market, business center, breakfast area, corridors, elevator lobbies and meeting rooms for Hampton Inn Moab. The design features a customized lobby and guest rooms, all within brand standards.

This project was presented at Design Day at Hilton, using the project as an example of how to successfully customize a brand scheme to fit within the property’s unique location.

Courtyard by Marriott

Erie Bayfront

Category Select Service Location Erie, PA Services Interiors: Prototypical (Gettys One) Inspired by the Courtyard Erie Bayfront’s scenic Lake Erie location, we collaborated with the Courtyard by Marriott brand team to design the hotel’s lobby, feature bar, front desk pods, media walls, and guest suites—key elements that define the Courtyard experience.

Lincolnshire Marriott Resort

Category Full Service, Hotels & Resorts, Restaurant & Bar Location Lincolnshire, IL Services Interiors: Bespoke, Procurement Inspired by the resort’s bucolic setting, the renovation of the Lincolnshire Marriott Resort emphasizes a natural, understated elegance and serenity. The design capitalizes on the beauty of its surroundings by incorporating ample natural light, muted earth tones, and gentle, rhythmic patterns and textures.

The resort, spread across 175 acres, was fully upgraded and modernized to meet the needs of today’s savvy guests. The open layout and flexible FF&E adheres to Marriott brand standards for the Greatroom, with designated Welcome, Social, and Business zones. A sleek hearth and dynamic lounge seating in the atrium lobby invite guests to linger, while dramatic lighting provides ambiance and sets the tone for the evening.

Food and beverage outlets were reimagined, with interiors revamped to become a destination dining option in the area. Three Embers, a signature restaurant specializing in locally sourced cuisine, features rich textures and tones, incorporating warm wood finishes and plush upholstered seating for an elevated experience. Wide-planked parquet flooring contributes to the luxurious yet contemporary aesthetic.

Significant reprogramming and spatial planning were conducted to develop a dynamic M Club space for Marriott loyalists, bringing the resort up to brand standards.

The soothing, muted palette extends to guest areas, with warm neutrals on display. Carpets and wallcoverings provide fluidity and texture.
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Category Lifestyle Hotel Location Chicago, IL Services Procurement Category Restaurant & Bar Location Chicago, IL Services Procurement Category Lifestyle Hotel Location San Antonio, TX Services Brand Experience, Interiors: Bespoke, Procurement Category Mixed Use Location Boston, MA Services Procurement Category Lifestyle Hotel Location Rosemont, IL Services Brand Experience, Interiors: Bespoke Category Select Service Location Myrtle Beach, SC Services Interiors: Prototypical (Gettys One) Category Restaurant & Bar Location Tuscon, AZ Services Brand Experience Category Select Service Location Rochester, NY Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Nationwide Services Brand Experience, Interiors: Bespoke Category Restaurant & Bar Location New Orleans, LA Services Procurement Category Select Service Location Chicago, IL Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Inlet Beach, FL Services Interiors: Bespoke Category Select Service Location Rosemont, IL Services Interiors: Prototypical (Gettys One) Category Select Service Location Owatonna, MN Services Procurement Category Select Service Location El Paso, TX Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Chicago, IL Services Procurement Category Select Service Location Leawood, KS Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Atlanta, GA Services Procurement Category Select Service Location Chicago, IL Services Interiors: Prototypical (Gettys One), Procurement Category Mixed Use Location Chicago, IL Services Interiors: Bespoke Category Hotels & Resorts Location Boston, MA Services Procurement Category Select Service Location Chicago, IL Services Interiors: Prototypical (Gettys One), Procurement Category Hotels & Resorts Location New Brunswick, NJ Services Procurement Category Hotels & Resorts Location Fort Worth, TX Services Interiors: Bespoke Category Lifestyle Hotel Location College Park, GA Services Interiors: Bespoke Category Select Service Location Lake Mary, FL Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Southaven, MS Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location La Jolla, CA Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Washington, DC Services Interiors: Bespoke Category Select Service Location Austin, TX Services Interiors: Prototypical (Gettys One), Procurement Category Mixed Use Location Fort Meade, MD Services Procurement Category Hotels & Resorts Location Tampa, FL Services Interiors: Bespoke, Procurement Category Lifestyle Hotel Location Chicago, IL Services Interiors: Bespoke, Procurement Category Select Service Location Glendale, CO Services Procurement Category Select Service Location Denver, CO Services Procurement Category Select Service Location Peoria, AZ Services Interiors: Prototypical (Gettys One) Category Select Service Location Chicago, IL Services Interiors: Prototypical (Gettys One) Category Select Service Location West Palm Beach, FL Services Procurement Category Select Service Location Salt Lake City, UT Services Interiors: Prototypical (Gettys One) Category Select Service Location Salt Lake City, UT Services Interiors: Prototypical (Gettys One), Procurement Category Mixed Use Location Bermuda Services Brand Experience Category Lifestyle Hotel Location Nashville, TN Services Procurement Category Select Service Location New York, NY Services Procurement Category Select Service Location San Antonio, TX Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Chicago, IL Services Procurement Category Lifestyle Hotel Location New York, NY Services Interiors: Bespoke, Procurement Category Restaurant & Bar Location Dallas, TX Services Brand Experience Category Select Service Location Kansa City, MO Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Chicago, IL Services Interiors: Bespoke Category Select Service Location Salt Lake City, UT Services Interiors: Prototypical (Gettys One) Category Select Service Location Lexington, KY Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Midvale, UT Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Los Angeles, CA Services Brand Experience, Interiors: Bespoke Category Select Service Location Summerville, SC Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Baltimore, MD Services Interiors: Prototypical (Gettys One) Category Select Service Location Atlanta, GA Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Orlando, FL Services Brand Experience, Interiors: Bespoke Category Brand Experience, Interiors: Bespoke Location Tallahassee, FL Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Salt Lake City, UT Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Hong Kong, CN Services Interiors: Bespoke Category Select Service Location Atlanta, GA Services Interiors: Prototypical (Gettys One) Category Select Service Location West Sacramento, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Moreno Valley, CA Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Dubai, UAE Services Interiors: Bespoke Category Select Service Location Tamarac, FL Services Interiors: Prototypical (Gettys One) Category Restaurant & Bar Location St. Petersburg, FL Services Interiors: Bespoke, Procurement Category Select Service Location San Diego, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Naperville, IL Services Interiors: Prototypical (Gettys One), Procurement Category Interiors: Prototypical (Gettys One), Procurement Location Chicago, IL Services Procurement Category Select Service Location San Luis Obispo, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Renton, WA Services Interiors: Prototypical (Gettys One), Procurement Category Hotels & Resorts Location Sanya, CN Services Interiors: Bespoke Category Select Service Location San Ramon, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Pittsburgh, PA Services Interiors: Prototypical (Gettys One) Category Select Service Location Thousand Oaks, CA Services Interiors: Prototypical (Gettys One) Category Lifestyle Hotel Location Chattanooga, TN Services Brand Experience, Interiors: Bespoke Category Select Service Location Austin, TX Services Interiors: Prototypical (Gettys One) Category Select Service Location Round Rock, TX Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location La Jolla, CA Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Austin, TX Services Brand Experience Category Select Service Location Sunnyvale, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Costa Mesa, CA Services Interiors: Prototypical (Gettys One) Category Casino, Hotels & Resorts Location Dubuque, IA Services Brand Experience, Procurement Category Select Service Location Philadelphia, PA Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Sunnyvale, CA Services Interiors: Prototypical (Gettys One) Category Select Service Location Hillsboro, OR Services Interiors: Prototypical (Gettys One) Category Hotels & Resorts Location Abu Dhabi, UAE Services Interiors: Bespoke Category Select Service Location San Francisco, CA Services Interiors: Prototypical (Gettys One), Procurement Category Select Service Location Atlanta, GA Services Interiors: Prototypical (Gettys One), Procurement Category Restaurant & Bar Location Ann Arbor, MI Services Brand Experience Category Select Service Location Temple Terrace, FL Services Interiors: Prototypical (Gettys One) Category Residences Location Dongguan, CN Services Interiors: Bespoke Category Restaurant & Bar Location Omaha, NE Services Brand Experience, Interiors: Bespoke, Procurement Category Lifestyle Hotel Location Los Angeles, CA Services Interiors: Bespoke
LondonHouse Chicago, Curio Collection by Hilton Little Goat Diner The Monarch San Antonio One Financial Center The Rose Hotel, Tapestry Collection by Hilton The Shelby Myrtle Beach Hilton Garden Inn Rochester Downtown Outbound Hotels Restaurant R'Evolution Sonesta ES Suites Chicago Camp Creek Inn Sheraton Suites Chicago O'Hare Courtyard Owatonna Downtown Fairfield Inn & Suites El Paso Airport Viceroy Chicago Aloft Leawood-Overland Park InterContinental Buckhead Atlanta, an IHG Hotel Hilton Garden Inn Chicago Downtown/Magnificent Mile Brizo Chicago InterContinental Boston | an IHG Hotel Embassy Suites by Hilton Chicago Downtown Hyatt Regency New Brunswick Sheraton Fort Worth Downtown Hotel Hotel Indigo Atlanta Airport | an IHG Hotel Hampton Inn & Suites Lake Mary At Colonial Townpark Home2 Suites by Hilton Memphis-Southaven San Diego Marriott La Jolla The Mayflower Hotel, Autograph Collection Hyatt Place Austin Downtown Fort Meade The Westin Tampa Waterside The Godfrey Hotel Chicago Hampton Inn & Suites Cherry Creek Hampton Inn & Suites Denver Tech Center Residence Inn Phoenix Glendale/Peoria La Quinta Inn & Suites by Wyndham Chicago Downtown Hampton Inn West Palm Beac Courtyard Salt Lake City Downtown Hyatt House Salt Lake City The Loren at Pink Beach The Hutton Hotel Marriott Courtyard and Residence Inn New York Fairfield Inn & Suites San Antonio Thompson Chicago, by Hyatt Hilon New York TImes Square Sheraton Dallas Hotel Fairfield Inn & Suites Kansas City Airport Claridge House Fairfield Inn & Suites Salt Lake City Downtown Home2 Suites by Hilton Lexington University / Medical Center Homewood Suites by Hilton Salt Lake City-Midvale The Wayfarer Downtown LA, Tapestry Collection by Hilton Home2 Suites by Hilton Summerville Homewood Suites BY Hilton Baltimore-BWI Airport Hilton Garden Inn Atlanta Midtown Hilton Orlando Buena Vista Palace Home2 Suites by Hilton Tallahassee State Capitol Courtyard Salt Lake Cirt Airport The Peninsula Hong Kong Homewood Suites by Hilton Atlanta Midtown, GA Hampton Inn & Suites West Sacramento Hampton Inn & Suites Moreno Valley Jumeirah Beach Hotel Hampton Inn & Suites Tamarac Paul's Landing at The Vinoy Courtyard San Diego Downtown Hotel Indigo Naperville | an IHG Hotel L7 Chicago by Lotte Courtyard San Luis Obispo Hilton Garden Inn Seattle/Renton Visun Royal Yacht Hotel Sanya Residence Inn San Ramon Wyndham Pittsburgh University Center Courtyard Thousand Oaks Ventura County The Edwin Hotel, Autograph Collection TownePlace Suites Austin Parmer/Tech Ridge Home2 Suites by Hilton Austin Round Rock Residence Inn San Diego La jolla The Loren at Lady Bird Lake TownePlace Suites Sunnyvale Mountain View Residence Inn Costa Mesa Newport Beach Q Casino + Resort Hampton Inn By Hilton Philadelphia Center City-Convention Center Courtyard Sunnyvale Mountain View TownePlace Suites Portland Hillsboro The Westin Abu Dhabui Hilton Garden Inn San Francisco Airport North Hilton Garden Inn Atlanta East/Stonecrest La Serre at The Vanguard Ann Arbor, Autograph Collecition Hilton Garden Inn Tampa North Kardan Land Europark
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